Home | About Us | Contact Us | FAQs | Help | Logout | Tell a Friend | Login




Credit Cards accepted
 Shipping Information

All orders are usually shipped within 1-3 business days. 

US orders are shipped via US Mail.  International orders are shipped Global Priority Mail.

DVDs are packaged in secure cases.

Home | Products | E-books | Click - The Ultimate Guide to Electr . . .
 

Click - The Ultimate Guide to Electronic Marketing for Speakers
Click - The Ultimate Guide to Electronic Marketing for Speakers
Our Price $97.00
Member Price $87.00



How Speakers, Authors, Coaches and Consultants Make Money on the Internet . . . FOR REAL
(completely revised 2008 edition)

This breakthrough e-book will show you how to build an electronic marketing business from "square one" into a five-figure . . . six figure . . . even a million dollar asset. 

I'm Tom Antion. When I say "square one," I MEAN SQUARE ONE! When I started I had a website that received only 400 visitors in two years and I had no computer knowledge other than word processing. To this day I don't have a tremendous amount of basic computer knowledge. The technical stuff doesn't even interest me. . . . I like to write deposit slips, not programs. 

I do know where to "click" to make money and this E-book was designed to make it easy for you to click in the right place without all the trial and error I suffered through.  

This brand new 2008 revised and updated edition has:
  • Over 161 pages of new information that you need to know about to take your web operation to levels you never imagined.
  • All previous and obsolete information updated line by line . . . You can't afford to make web decisions using old information that could hurt you or even get you banned.
  •  A quick start overview . . . so you'll know exactly where you're going and why you should bother doing the work necessary to be successful on the Web.
  • All of the 700 links to sites you need to know about checked and updated.
  • Over 150 new links to sites you absolutely must know about.
  • 115 New Glossary terms many of which were little known, or didn't even exist when the first version of this book came out.  . . . Terms like "Blogosphere", "Blooking", "Bluetooth", "Permalinks", "CAPTCHA", "SmartCards", and "Transactional Email".  . . . These terms can all mean money in your pocket and enormous amounts of time saved.

Check out all the brand new sections since the last version:

How to get websites really cheap using Templates Blog and Ping-No it doesn't work as good as it used to, but still it's the only way I submit webpages
I never would have told you to sell Ad Specialties like mugs and t-shirts until a new breed of websites came along. All you need to know about the geeky RSS Feeds
How to digitize and sell your old  AudioCassettes RSS Autoresponders can help you defeat email delivery problems, but don't get too excited just yet.
Choosing a domain name - The rules have changed. Do you know what they are? How to list yourself in free business directories.
Exactly what Web 2.0 means to you. Leased Access TV is really eye-opening. Did you know how cheap it is to run an infomercial on a "real" cable station that actually has viewers?
Social Networking Sites -- What you need to know to take advantage of sites like MySpace, Digg and Squidoo. How to make MP3 files for fun and profit.
What you must have on your namesake site. If I knew then, what I know now, antion.com would be completely different. Video Blogging is cheaper and easier than ever and can mean lots of visitors, money and celebrity status for you.
Online Video has never been better quality and cheaper to produce. I'll show you the format and software to use to get it on your site and make it look great. The exact method I use to recruit High School Kids to help me with computer and web stuff.
Lots of Ebay lead generation tricks and tips to build your customer list fast. How Web Infomercials can make you a fortune. I show lots of examples.
If you're not using Camtasia or some equivalent, I think you're crazy. It has made me a fortune and also saved me tons of money training new employees. There are tons of ways to use very brief articles to promote you and your website. I reveal them in "Click"
Squeeze Pages - What they are and when NOT to use them. Reverse Squeeze Pages - An old concept with a new name and new content delivery mechanism.
Free Online Publicity - The rules have changed for writing press releases. Joan Stewart, "The Publicity Hound" shows you the new way to reach millions of people. VOIP - Voice Over IP. Is it good for your business?

Plus, Much, Much More!
 

When this book first came out in 2001 it was the undisputed heavyweight champion of Internet marketing information for Speakers, Authors, Consultants, Coaches and Trainers.

The second edition that came out in 2004 blew away that edition and now the biggest and baddest 2008 edition blows them both away PLUS I've got four more years of immersion in selling things on the Internet. Why should you reinvent the wheel when I've spent thousands of hours figuring out how the Internet can mean enormous amounts of revenue and cash flow for your business.

In this massive ebook you get:

  • 817 Pages
  • Over 700 E-Marketing Links
  • Beginning and advanced Strategies to maximize your bottom line
  • Your one-stop guide to selling your products and services on the Internet.  

You'll get:

  • The latest strategies for high search engine rankings to bring in new business.
  • The current website Linking Strategies -- The rules have changed drastically and what you don't know could hurt your site.
  • Exact steps for guaranteed # 1 search rankings. . . . This is not magic or hype.  . . . You can be at the top within five days.
  • Proven strategies for high traffic directory listings. . . .You must do one directory above all other.
  • Keyword selection tips . . . mess this up and you have no chance of attracting new business.
  • Keyword placement guidelines . . . there are 20 places on a webpage where keywords can go. Can your web designer name even half of them?
  • E-Newsletter production. . . . This is where all the money is!!! You'll learn exactly how to do your own and it will take you less than 10 hours a month.
  • TeleSeminar guidance. . . . Sell your knowledge while sitting at home sipping ice tea. You'll learn who to call to set it up. You'll get my complete guidelines and you can be delivering the seminars the day after you get this book.
  • My exact method of instant CD production. . . . You don't need fancy equipment and you'll be shipping the CDs the same day they're recorded.
  • Multimedia CD production instructions. . . . You'll learn the programs to get to create high profit CDs right from your desktop. . . . Cost: $2.00 each to create. Retail price: $24.95 to $199.00  These profits will be going into your pocket.
  • E-Book formatting instructions. . . .  Now you don't even have to pay for printing when you self-publish. Learn a couple simple conversion tricks and you'll be selling your E-books all over the Internet.

PLUS Lots of New Stuff Like:

  • On-line video and infomercial production  . . . it's never been easier or cheaper to put great looking video on the web.
  • Social Networking . . .you can actually make money from the stuff the kids are just playing with.
  • Recruiting cheap and highly competent help . . . you won't believe how fast your business can grow when you get a couple young people helping you.

 Opportunity from the Internet is not just knocking at your door.  . . . It's almost knocking it down.

Just like you, I'm a pretty darn good at what I do. It really doesn't matter too much how good you are if no one knows about it. I've done all the standard promotional things for my business like cold calling, direct mail, showcase speeches, freebies and every other "accepted" method for speaker promotion. After 16 years and 2300 paid presentations here's what I learned:

Selling speeches, coaching and consulting services is an exercise in frustration and a big waste of time and money. The way to make the most money is to sell your knowledge in as many different formats as possible and the big ticket work will come.

Since I learned how to use the Internet, my speaking fee has more than tripled. I get more requests to speak than I ever got. I turn down more speaking engagements than I ever did. I have more money in the bank than I ever did. I have more free time than I've ever had. The hardest thing I have on my plate is finding support staff to take care of my business that nearly doubled last year and looks like it will double again this year.

Don't bother buying this book if you have all the money you'll ever need.

If you're an older speaker who is content to lie down and let the younger speakers take over, then don't waste your time with this book. I'll tell you what though, I sure did get a kick out of seeing a 90 year old speaker in one of my recent seminars coming up to me at every break trying to get all the details on e-book production so he could sell his latest book about The Constitution. 

If you're like the rest of us who want to maximize the bottom line in our prime earning years, by all means, read on:

I've included all the nitty gritty details in this book. But to make it even easier for those of you who have limited computer knowledge, I have included What you need to know light bulbs throughout the book. Anytime you feel overwhelmed, just go to the next light bulb to see the big picture and then move on. Your web designer can read the details later. I'M NOT GOING TO LET ANYTHING STOP YOU FROM BEING SUCCESSFUL.

Here's just a small sample of what you will get in this giant reference book:

Website info

  • Picking domain names. . . . Is yours the best one for what you do? Your name isn't necessarily the best thing to use.
  • How to keep your webhost from disappearing with your website. . . . One critical piece of information will guarantee this won't happen.
  • Where to find Internet Service Providers and how to pick the right one for you. . . . You've got to live with them a long time.
  • A 14 point checklist for picking your web host. . . . Do it right the first time and save yourself tons of grief.
  • An 8 point checklist to keep your website safe if you must move it to a new host. . . . It's up to you to protect yourself from damage during the move.
  • Updating your website yourself. . . . Simple and inexpensive programs save you a fortune in time and frustration.
  • How to have a $100,000.00 website for less than $150.00. . . . I did it with no web experience and so can you.  
  • The difference between a search engine and a directory. . . . Why you must use both and explicit details on the different strategies you must use.
  • How to pick the proper keywords for your products and services. . . . Mess this up and you have no chance of your website attracting new business.
  • Placing keywords properly on your webpages. . . . The right words in the wrong places mean ZERO traffic from the search engines.
  • Side door strategy. . . . This is the advanced method of having consistently high rankings in search engines.
  • All you need to know about the behind the scenes HTML coding of your site. . . . META Tags . . . Schmeta Tags . . . Why should you care?  
  • How to have instant number one rankings in pay-per-click search engines. . . . You don't have to wait for months to get traffic to your site. (I also teach you how to keep from losing your shirt).
  • Learn how to find free tools that make sure you are emphasizing the right things on your site. . . . Don't build a site based on something no one is searching for. . . . You'll waste a ton of time and money.  
  • How to submit sites and webpages to search engines and directories. . . . The rules keep changing. Don't allow yourself to get banned because "Ignorance of the law is no excuse."
  • All you need to know about making your site load as fast as a speeding bullet. . . . If it delays at all, your visitor will be gone in an a New York minute.
  • Learn the extreme value of link popularity on your site. Many search engines count them up. . . . No links means lousy rankings.
  • 5 ways to use articles to drive tons of traffic to your website. . . . Write an article once and make it pay off forever.
  • How to make a fortune with associate / affiliate programs. . . . Don't make the mistakes I made. I'm embarrassed about it, but I'll reveal my failures.
  • 19 Electronic ways to get people to return to your website. Make the technology work for you . . . not the other way around.
  • 9 Offline ways to get people to your website. . . . Mix the traditional with the new for maximum traffic.
  • How to use autoresponders to make money pour in your checking account while you watch Seinfeld reruns. . . . This FREE piece of technostuff makes your online sales life easy.
  • How to use advanced autoresponders to deliver e-courses and sales letters without you lifting a finger. . . . It's cheap, easy and FAST.
  • Exactly what to ask your web designer to see if they know what they're doing when it comes to designing your site to sell. . . . I can guarantee you that 98% don't!

Plus you'll get all my favorite reference materials. . . . Don't waste your money on garbage. I bought them all and only recommend the best.

Within two weeks of learning Tom's system I added 60 pages to my website myself at no cost and had a number one search engine ranking on one of my main keywords.
Michael Stahl  

Tom's information gave me the encouragement to develop a website that I did not think was affordable. It is a new business opportunity. 
Barbara Rebhan

I implemented your Yahoo techniques and I'm already getting lots of visitors and program inquiries.
Kirby Tepper

SALES ON THE WEB

  • Learn the psychology of selling on the web. It's quite a bit different than face to face or printed sales material. . . . You must avoid elements on your site that will kill your sales.
  • Learn why you should hide your products and guarantees. . . . This process will help you win the sale.
  • The 3/4 sales page rule. . . . Violate it and 98 percent of the people that hit your page will NEVER read it.
  • Every website has it's own statistics. . . . Learn how to access and use them to make money pour into your checking account. Without them, you're running down a blind alley.
  • Good ad copy sells. . . . Learn the basics of making people want to pull out their wallet and buy what you have to sell.
  • Learn the little known sales secrets of why you WANT people to return your product. . . . It sounds crazy but it will increase your sales tremendously.
  • Learn what colors are best to keep your visitors comfortable. . . . They'll stay longer on your site and buy.  

Just one idea I got from Tom made me over $400,000.00 so far.
Rob Dale, Australia

  • 6 point checklist of giving customer service on the web.  . . . It's way more important than in face-to-face sales. Do it right and they'll buy every product you put out.
  • Secrets of big ticket sales. . . . Learn to bundle your products for larger individual sales.
  • Learn my chess strategy for back-end sales . . . This is by far the easiest way to sell.
  • Learn how to survey your customers so they tell you exactly what product they want you to create. . . . You'll have guaranteed sales as soon as the product is released.
  • Learn how you can have live customer service on your website for FREE. . . . Your visitors will be massively impressed!
  • The best source for a Turnkey shopping system. . . . Building a store from scratch like I did is tough! . . . This site will have you selling on the web the same day you sign up.
  • 16 Point checklist on evaluating your shopping cart. . . . You probably have a piece of garbage that cost you a fortune to put on your site and its not doing a darn thing to sell for you or automate your business. . . . Even worse, you took the free cart your web host gave you. . . shame on you! Your business if suffering because of it.
  • The best sources for third party credit card merchant accounts. . . . You can have lousy credit and a lousy financial track record and still take credit card sales.  

It is amazing how many bookings I have received from marketing on-line with Tom's strategies.
Debbie Allen, Member National Speakers Association

  • Learn how to add "real time credit card processing" to your site. . . . Money can be gushing into your checking account while you're sleeping.
  • Learn how to spot fraudulent sales. . . . If you don't know these tell-tale signs, you'll lose money. Period!
  • 5 Online escrow resources that will protect you on big ticket sales. . . . There's no sense taking chances when lots of money is on the line.
  • How to buy or rent a secure server. . . . The public demands it and if you don't have it, it will cost you sales. . . . I've even got a resource that gives it to your for free when you use their service.
  • Firewalls, virus protection, encryption and more so you understand how to keep your data and customer information safe.... Ignore these basics and you could be liable to your customers.
  • Shipping and packaging tips. . . . You'll save a fortune when mailing products.

E-ZINE / E-NEWSLETTER PRODUCTION AND DISTRIBUTION

  • All the secrets of doing a simple electronic magazine. . . . Mine was profitable from the first issue and I reveal my complete method.
  • Types of e-zines and discussion of whether you should send out a fancy HTML one or just plain text. ....Why do extra work if it's not going to pay off?
  • 10 point checklist on Netiquette. . . . You will look like you know your way around the net and won't make the mistakes that label you a rude newbie.
  • 5 different ways to make money with your e-zine. Don't do this for the exposure . . . do it for the money!
  • 4 ways to automate the Ezine production and distribution process so you don't make it a full time job. . . . Using these tools you'll spend less than 10 hours a month.
  • You'll get tons of email promotion ideas, plus all the information you need to get your email delivered and opened . . . I made $9600.00 on December 30 sending out one simple email promotion and it wasn't holiday related. This book will teach you how I did it and how you can do it too.

Tom, I'm literally blown away by what you packed into this product. I've never seen anyone else include the depth of money-making techniques for information providers that you have included in "Click." It's a winner! Pity the poor fools who think if they ignore the Internet, it will go away. Envy the smart ones who get your book.
David Garfinkel, Advertising Copywriter

  • All the formatting and link tricks you'll ever need to know. . . . Make it easy on your subscribers to read your e-zine and buy your stuff.
  • Sample E-zine. You won't believe how simple this is. I'm kicking myself because I didn't start it two years earlier. . . . You'll have your own e-zine the same day you buy the book.
  • How to deal with all the email addresses. . . . Simple and inexpensive automated tools handle all the subscribers for you. You just count the money!
  • 11 resources for list management companies that do all the work for you. . . . Press a few buttons and WHOOSH . . . your e-zine is flying to subscribers around the world.
  • 6 Resources for mail merge companies that send out highly personalized emails. . . . You'll get up to a 20 percent higher response.
  • E-zine strategy. . . . Learn to maximize the return on any email program.
  • 27 free places to list your E-zine. . . . Get instant subscribers.
  • The safe way to buy subscribers. . . . Don't fall for the scams that will get you kicked off the Internet. I built my list to 100,000 subscribers in less than a year once I learned this method.
  • How to convert present snail mail clients to email clients. . . . Then you can market to them forever for FREE!
  • 7 sites where you can get free content for your E-zine. . . . You don't have to slave away writing if you don't want to.
  • 4 sites that will help you get advertising revenue for your E-zine. . . . Other people pay you to send out free electrons . . . Pretty cool, isn't it?
  • 17 Sites where you can learn every intricate detail of E-zine publishing. . . . I show you exactly where to go to become an expert E-Publisher.

Hi Tom:
Just to let you know I received numerous orders for mystery shops and one seminar job from my last e-zine. My list is small, under 300, but EVERY TIME I send it, I get a piece of business. A great, subtle way to stay "top of mind". Thanks for your help...
Melinda Brody, CSP

Tom,
Just a quick note. I started using your system about 4 months ago. I used your system to market products to a unique industry. I have about 310 subscribers to my E-Zine. I sent out my March E-Zine on March 15th by March 31st I had received $2,200. worth of Orders for one product.

Top Ten Reasons You Should Have This E-Book

10. You'd have to have a staff of five working 40 hours a week to compile this much credible e-marketing information

9. A great website will bring in new business from people that never heard of you. . . . This book will tell you how to get one.

8. You'll save a fortune on mailing demo materials.

7. Your web designer almost certainly doesn't know this stuff. If you like him/her, you can educate them and, at the same time, get some results for yourself.

6. You'll have a complete new product line that will bring in passive income.

5. Even if you have a pretty good website, this information will help you pick up much of the money you're still leaving on the table.

4. You can stay current because the book includes an update website for your use between major revisions.

3. It's extremely cheap to implement most of the ideas that I bring.

2. The million dollar idea that you bring can now be implemented for very low cost and even lower risk.

And the number one reason to order this e-book is:

1. You could easily blow 100 times it's cost by making only a few dumb mistakes that this book will prevent.*

*Case in point (Name changed to protect the embarrassed): Jerry Speakerman almost got sick during one of my seminars. He had spent $37,000.00 producing a CD that was no better than the one I produced on my home computer for $2.00 a piece.

Here is more of what you'll get:

PRODUCT DEVELOPMENT

  • How to maximize the value of any information you produce. . . . Sell your knowledge in as many different formats as you can and you'll maximize your profits and name recognition.
  • The easiest ways to write articles and turn them into paying products. . . . You'll use the same article in at least five different ways to make you money.
  • How to use products to beat your speaking competition. . . . You'll give massive value to your client.
  • How to get someone else to finance your products. . . . Why spend your own cash when with a little effort you can get someone else to foot the bill?
  • How to get high quality and FREE videotaping for demo materials

Don't Waste a Minute
Order Your Copy Now and Get Started Today!